I shoot in RAW as opposed to JPEG. RAW is the uncompressed, unprocessed image out of the camera. You have to bring it into a software progam (like Lightroom, Photoshop, and others) to process the image. JPEG images are compressed (lossy) and they are processed within the camera (the camera adds white balance, vibrance, etc. There’s more to it but basically, my point is that I have to process my images after I shot them.
With this image I realized I practically did nothing for processing. I leveled the white and blacks and that was about it. I’m amazed at how vibrant the colors look right out of the camera!